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01BACKGROUND
The ancient traditional culture and the convenient and efficient future science and technology, which seem to be unrelated, are in fact the same origin. Without breaking the balance, integrating the two to improve the quality of life is the core of Tianma microelectronics technology screen in this film.
古风古色的传统文化和便捷高效的未来科技，这看似不相关的两个方面，其实也是一脉同源。在不打破平衡的状态下，将两者相互融合提高生活品质，正是天马微电子科技屏在本片想要表现的核心所在。
02STORYBOARD
TMA microelectronics products are mainly used in mobile terminals, car display, entertainment display, industrial instruments, office display and other fields.
天马微电子公司产品主要运用于在移动终端、车载显示、娱乐显示、工业仪表、办公显示等领域。
The project is located in the small and medium-sized market below 10.4 inches. The products are widely used in small and medium-sized display fields such as mobile terminal, vehicle display, aviation display, industrial control and medical treatment, entertainment display, etc.
项目定位于10.4英寸以下中小尺寸市场，产品广泛应用于移动终端、车载显示、航空显示、工控医疗、娱乐显示等中小尺寸显示领域。
Through the application scope, effect and function of the product, combined with the application of the actual scene, combined with the late special effects, the product and related functions will be displayed incisively and vividly.
通过产品的应用范围，效果，功能结合到实际场景的运用中，加上后期特效将产品以及相关功能展现的淋漓尽致。
03CHARACTER SETTING
The sense of technology is an important element throughout the film, and the convenience brought by technology should be reflected in every detail of life. You can see the technology screen in every aspect you can think of.
科技感是贯穿整部影片的重要元素，而科技带来的便利，则应体现在生活中的每一个细节之处。即点即触的围棋盘，虚拟可以投影的桌面，你能想到的方面都能看到科技屏的身影。
04CAMERA VOICEDESIGN
The whole film has not only the tranquility and remoteness of traditional Chinese culture, but also the sense of science and technology of modern European and American fashion style. Cross time and space elements, the combination of virtual and real, become the biggest attraction of this film.
整支片子既有中国传统文化宁静悠远，也有现代欧美时尚风格的科技感。跨时空元素、虚实结合，成为本片的最大看点。
The combination of the two styles is bound to produce a gap, and the early role of the sub mirror is to minimize this gap. For the fluency of the film, but also for the smooth progress of the later stage, it is also an important link to facilitate team communication to indicate the transition mode of scene and scene in the sub lens.
两种风格的结合，必然会产生间隙，分镜的前期作用就是将这种间隙降至最低。为了影片的流畅性，更是为了后期的顺利推进，在分镜中注明场景与场景的衔接转场方式，也是便于团队沟通的重要环节。
05SPECIAL EFFECTS
The science and technology special effect is the biggest highlight of the whole film. How to integrate into the real-time shooting effect, we must see the God operation in the later stage. In the later stage, it is an art creation that needs precision and patience.
科技特效是全片最大的亮点，如何融进实拍效果中，就得看后期的神操作。配合实拍演员的肢体动作，再结合适应场景的科技效果，修饰结合过程产生不流畅部分，后期就是一项同时需要精度与耐心的艺术创作。
06SPECIAL EFFECTS
07ON SITE
08WALLPAPERS
简化想法
剪化影视公司是由原始知名品牌UGLY和原始影视实时制作团队组成的独立制作团队，主要专注于实时客户项目，以便UGLY和Simplification可以各自带头。自2014年成立以来，剪化影视已经为北京，上海，广州等各行各业的领先企业提供服务，并逐渐在业界崭露头角并获得认可。简化了公司的核心价值观，消除了繁琐而平庸的宣传方法，以简化客户的复杂性，突出突破品牌影响力的亮点，并帮助客户在世界各个角落的品牌形象。
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