Mattress Firm 'Foster Kids' Campaign: "Anyone Can Help"

Script: [400,000 U.S. children live in foster care. Nearly 50% suffer from chronic medical conditions.] Foster Kids: “Most of us are sick or hurt. We have four times as many emotional problems as other kids." [Average number of home placements: 3] Foster Kids: “I have to move over and over again. I am twice as likely to drop out of high school.” [37% high school dropout rate vs. 16% general population.] [MATTRESS FIRM Foster Kids] V/O: “You can help local foster children beat the odds. Learn how at MattressFirmFosterKids.org.” Foster Kids: “Not everyone can be a foster parent. But anyone can help a foster child.” To view related CSR commercials, visit http://www.causemarketing.com/commercial-gallery/mattress-firm-foster-kids-shoe-drive/