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1.BACKGROUNDPROJECT
Inheriting the design language of Beijing U5 PLUS, Beijing U5 PLUS has made great efforts in the details of the front face. The matrix ornament inside the large intake grille enhances the visual effect of the front face. The boomerang-style daytime running lights on both sides were ferocious, and in the aspect of temperament they could be said to be very careful.
传承北京U5的设计语言，北京U5 PLUS在前脸的细节处下足了功夫，大尺寸的进气格栅内部矩阵式的点缀，增强了前脸的视觉效果。两侧回旋镖式的日间行车灯，彰显出凶狠的神情，在气质这方面可谓是拿捏的死死的呢。
Beijing U5 PLUS, let you see a heart!
北京U5 PLUS，让你看一眼就心动!
2.STORYBOARD
What! How can you experience time travel without dreaming? ! Take me with you!!
什么！不用做梦就能体验“穿越”？！快带我一起！！
3.CHARACTER SETTING
Thitime, It's BaiC for UGLY!
这这这这这一次，UGLY迎来了北汽汽车！
The clientinvited Ms. Li Xueqin to be the spokesperson of this advertisement. The idea that Beijing U5 PLUS can realize all your dreams was carried out throughout the advertisement, but the theme of time-traveling was not well realized in reality. At last, we planned to show the time-traveling part in the form of animation, and finally found us UGLY! If you're in trouble, look for UGLY! Save time and effort, don't bother! Ahem, off topic.
客户爸爸邀请了李雪琴女士代言这则广告，广告运用北京U5 PLUS能实现你一切梦想的创意贯彻全片，但是穿越时空这个主题在现实中不太好实现出来，最后打算将这个不好实现的穿越部分以动画形式展现出来，最终就找到了我们UGLY!有困难，就找UGLY!省时省力不费心哦！咳咳，跑题了。
4.CAMERA VOICE DESIGN
The story begins with the protagonist's first experience of a Beijing U5 PLUS car, which has the function of "traveling through" the past and the present. It was a scene of cars running through the streets of Cyberpunk, and then suddenly it was a scene of cars running through the streets of The Tang Dynasty. Finally, the car jumps over a cliff and lands on a large scene showing a moon-like terrain, surrounded by flying saucers, satellites and bases. All the characters in the film have their own ideas, which are relatively simple. The overall animation adopts red and grey as the main color, mainly to highlight the sense of technological atmosphere of the scene so as to create. We use our imagination to create a larger sense of space in a limited amount of time to make the picture look bigger.
故事从主角第一次体验北京U5 PLUS汽车开始，讲述这辆车有可以载人“穿越”古今的功能。画面原本是在车子在赛博朋克的街道上奔跑，然后突然一下子场景变成了在唐朝的，车还在街道上跑。最后车子跨越悬崖，落地之后的大场景展示的是在类似月球的地面上行驶，周围还有飞碟、卫星和基地。影片出现的所有人物都有相对比较简单，整体动画采用红灰为主色调，主要就是要突出场景的穿越科技氛围感从而进行创作。我们运用想象，在有限的时间内绘制更大的空间感，从而使画面看起来更宏伟一点。
Mirror sketch to show the effect
分镜草图展示效果
The line drawing shows the effect separately
线稿图单独展示效果
Comparison of line draft and scene display
线稿与场景展示对比效果
5.SPECIAL EFFECTS
6.SPECIAL EFFECTS
7.ON SITE
8.HD WALLPAPERS
9.UGLY INTRODUCTION
UGLY uses AE, C4D, frame by frame, code and other high-tech methods to produce cutting-edge style MG animation works. Since its establishment in 2014, it has served more than 600 projects with a punctual delivery rate of92.6%.It can simultaneously carry out up to21MGanimation production lines every month
Since its establishment, it has focused on the field of MG animation, and its influence has rapidly spread from Xiamen to cities such as Beijing, Shanghai and Guangzhou, and its footprints have gradually spread across all corners of the world. The current industry evaluation: MG animation = Angoli, UGLY= MG animation, has formed an industry symbol.
—电话/微信：
+ 8615060780280
—官方抖音/新片场/站酷：
安戈力
—电子邮件/ QQ：
523638547@qq.com
—官方网站：
www.xmugly.com
—培训/招聘/兼职/外协/联盟：
+ 8615060780280
- 来访地址 ：
总部: 厦门市湖里区华昌路125号联发东南天地A202
华北：北京市朝阳区十里堡路1号171幢平房330号
安戈力文化
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